PRO-ACTIVE

‘SCARE OFF THE CALORIES’-  WEIGHTWATCHERS

Idea: You can burn around 130 calories by watching a horror film. We use this insight to give people a new motivation to lose weight, and give WeightWatchers a fun new twist

Strapline: Watch horror, burn calories 

‘THE GAP’- STUNT FOR FEMALE TRIBES

‘THE GREAT WAIT’- PIZZA HUT/NETFLIX

‘GOGGLEBOX’-  ONEYOU NHS

‘READY?’- NESQUIK PARODY AD (WON A CHIP SHOP AWARD)

Insight: Nesquik kids milkshake powder has the same amount of protein per gram as protein powder. We parodied the ‘Beach body ready’ ads by protein world.

‘LOVE WHAT YOU CAN DO’- L’OREAL (WON A YCN AWARD)